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Meeting Minutes 03/24/2026

These minutes are pending a Formal review by the Secretary.

Attendees:

Name

Attendance

Role

Voting Seat (Y/N)

Election Cycle

Tim Harrison

Yes

Chair

Y

April 2026

Laura Mattiucci

Yes

Vice Chair

Y

April 2026

Lara Bonasorte

Yes

Secretary

N

N/A

Andy Hung

Yes

Member

Y

April 2026

Anuj Chaudhary

Yes

Member

Y

April 2026

Hasitha Raymond

Yes

Member

Y

April 2026

Maggie Schmidt

No

Member

Y

October 206

Otavio Lima

Yes

Member

Y

October 2026

Reshan Fernando

No

Member

Y

October 2026

Wes Parkinson

Yes

Member

Y

October 2026

Yoram Ben Zvi

Yes

Member

Y

October 2026

Other Guests:

  • Josefine Birkigt

  • Logan Panchot

  • Patrick Tobler

  • P. Lucas

  • Seomon Register

  • Terence McCutcheon

  • Thyme Studio

Recording: Growth & Marketing Committee (Intersect) - 2026/03/24 - Recording

Transcript: Growth & Marketing Committee (Intersect) - 2026/03/24 - Transcript

Chat Transcript: Growth & Marketing Committee - 2026/03/24 - Chat

Intros/COI

Andy: Pacific Meta Anuj: Yoroi Wallet & EMURGO India Lead Hasitha: Elected Member(GMC), Intersect / Cardano Ecosystem Contributor since 2020 Laura: Director Marketing and Comms at CF Maggie: TBD Otavio: TBD Reshan: TBD Tim: EVP Community & Ecosystem, Input | Output Tex: Open Source Program Manager(Intersect), OSC Secretary, Committee Liaison Wes: Rare Network Yoram: TBD

Agenda 3.24.26

  • Open Forum

Decisions/Actions

Decisions

  • Budgeting Methodology: The committee decided to move away from a single, massive budget request (as done last year) in favor of a framework with specific "pillars." Individual projects will now submit their own proposals through the Intersect process to avoid administrative bottlenecks.

  • Travel Seat Allocation: The committee agreed to request funding for five seats (based on the expected committee size next year) with four travel instances each, adhering to the established travel policy.

  • Travel Reimbursement Limit: It was affirmed that committee members can assume an individual event attendance limit of $3,000 USD for reimbursements, provided they follow the standard approval process.

  • Strategic Direction: The committee reached a consensus that the GMC should act as a strategic advisor/steer rather than a direct endorser of specific individual proposals.

Actions

  • Finalize Framework: Laura and Yoram to finish the budget framework document by next week.

  • Approval Submission: Laura to share the finalized budget numbers to Lara for formal committee approval in the next meeting.

  • Link Sharing: Lara to provide the official link to the committee travel policy for members to review in detail.

  • DAO Feedback: Committee members (specifically those on the GMC) to provide feedback on Logan’s "Marketing DAO" proposal and determine how it might pilot or integrate with current Intersect structures.

  • Community Outreach: Lara to send Google Calendar invites for the April 7th X (Twitter) Space at 3:30 p.m. UTC.

  • Attendance Confirmation: Laura (Vice-Chair) needs to confirm her attendance for the April 7th promotional session, as she had stepped out before the date was finalized.

  • Social Media Positioning: Lara suggested sharing the outcomes or recommendations of this meeting on social media to reinforce the GMC’s position as a strategic advisor within the ecosystem.

Topic

Discussion

Notes

Quorum & Intro

Lara opened the meeting, noting they had four members present and were waiting on one more for a formal quorum before proceeding with the agenda.

Quorum was reached shortly after the start.

Budget Overview

Lara requested an update on the budget document Laura and Yoram have been developing. Laura clarified it is currently a draft framework.

Framework to be finalized by next week.

Travel Policy

The group discussed travel allocations. Terence shared that the OSC established a $3,000 limit per person for event attendance to maintain consistency.

Policy depends on flight duration (economy vs. premium economy).

Booking Lead Times

Wes suggested a requirement to book travel at least one month in advance to manage costs, unless it is a high-value last-minute opportunity.

Laura noted most requests are known 2 months in advance.

Budget Strategy

Laura explained the shift from a "full budget" request to a "pillar-based" framework to avoid the administrative failures of the previous year.

Goal is to provide direction rather than direct endorsements.

Cardano Treasury

Logan presented a proposal to rethink treasury allocation, moving from funding isolated entities to funding "Strategic Initiative DAOs."

Focus on moving from "grants" to "capital management."

Initiative DAOs

Logan defined these as domain-expert buckets (e.g., Marketing DAO, Builder DAO) that return unused funds to the treasury.

Designed to reduce administrative overhead for DREPs.

DREP DAO Layer

A "Meta-Governance" layer was proposed to oversee the initiative DAOs, ensuring accountability and setting KPIs.

This layer would elect 3 of 7 council seats in each DAO.

Committee Integration

Simon and Tim questioned how these DAOs would coexist or merge with existing Intersect committees like the GMC.

Logan suggested committee members should hold seats on DAO councils.

Marketing DAO Focus

Tim asked about the specific focus and scale of a Marketing DAO. Logan noted it should remain flexible based on proposal merit.

Focus could include PR, events, or DeFi-specific growth.

KPI Accountability

Logan demonstrated the "Builder DAO" track record, showing how 34 builders were funded and tracked via smart contracts (Agora).

Over 12M ADA was distributed in the pilot round.

Convergence Risks

Wes expressed concern that introducing a new DAO structure one month before vendor proposals might "throw a grenade" into the process.

Discussion on the timing and maturity of the proposal.

Decentralized Marketing

Laura noted that marketing requires more coordination (branding/narrative) than tech, making a decentralized DAO approach complex.

Marketing needs a unified "needle-moving" strategy.

X Spaces Event

Lara announced an X (Twitter) Space on April 7th at 3:30 PM UTC to encourage community applications for committee seats.

Targeted attendance: Chair, Vice Chair, and members.

Closing Remarks

Lara thanked Logan for the presentation and welcomed Tim back to the group.

Meeting adjourned; calendar invites to be sent.

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