Meeting Minutes 02/12/2025

Attendees:

Name	Attendance	Role	Voting Seat (Y/N)
Simon F.	Yes	Interim Chair	Y
Terence ‘Tex’ McCutcheon	Yes	Interim Secretary	N
Jack Briggs	Yes	Secretary	N
Laura M.	No	Member - Cardano Foundation	Y
Nathan A.	Yes	Member - EMURGO	Y
Wes P.	Yes	Member - Rare Network	Y
Martin M.	Yes	Member	Y
Vaibhav (Gintama)	Yes	Member	Y
Mubarak O.	Yes	Member	Y
Tim H.	No	Member	Y
Rand M.	Yes	SME - Rare Network	N
Natalia	No	SME	N
John G.	Yes	SME	N
Juan S.	Yes	SME	N
Jose I.	Yes	SME - ADA Solar	N

Other Guests:

• N/A

Intros/COI

Simon.: TBD

Laura.: TBD

Nate: TBD

Wes: TBD

Martin: TBD

Vaibhav: TBD

Mubarak: TBD

Tim: TBD

Rand: TBD

Natalia: TBD

John: TBD

Juan: TBD

Jose: TBD

Agenda 2.12.25

• Official Cadence Meeting #2

Decisions/Actions

• Decision: Interim Chair Action: Vote was held throughout the meeting. Terence announced the winner in #gmc-internal after all Bootstrap members had voted. Simon F. was selected as the Interim Chair.

Topic	Discussion	Action Items
Influencer Marketing	- Gnobudy John proposed allocating a small portion of the marketing budget to incentivize positive Cardano influencers. <br> - Tim Harrison expressed reservations about the influencer marketing ecosystem but was open to the idea if framed as sponsorships. <br> - General concerns were raised about the focus on influencer marketing.	- Gnobudy John to rewrite the influencer marketing proposal to reflect a sponsorship model. <br> - Committee to gauge community sentiment and potentially revise the proposal.
Budget Feedback	- Terence McCutcheon highlighted concerns about the budget's focus on marketing and events versus growth initiatives. <br> - Kit Willow suggested collecting feedback asynchronously via chat to save meeting time. <br> - Tim Harrison emphasized the need to analyze community feedback from various platforms.	- Committee to actively engage in discussions on the forum and respond to community feedback.
Feedback Channels	- Tim Harrison inquired about the framework for capturing feedback on the budget proposals. <br> - Jack Briggs clarified that the budget committee would conduct weekly sentiment analysis and provide high-level recommendations. <br> - Jack Briggs encouraged the marketing committee to actively participate in forum discussions and make dynamic adjustments to the proposals.	- Committee members to actively participate in forum discussions and provide feedback.
Community Sentiment	- Jack Briggs highlighted the generally positive reception of the budget proposals. <br> - Seomon Register shared his experience in a Twitter Space where the initial negative sentiment shifted due to the context of other committees' budgets.	- Committee to utilize Twitter Spaces and other platforms to socialize the budget proposals and gather feedback.
Budget Publicizing	- Seomon Register raised concerns about the premature publicizing of the budget before finalization by Scribe. <br> - Tim Harrison acknowledged the mishap but emphasized transparency and the need to provide context about industry standards for marketing spends.	- Committee to ensure future budget drafts are not publicized without approval.
Socializing Budget Ideas	- Rand McHenry suggested socializing the budget ideas through presentations and community engagement to gather feedback and avoid sticker shock.	- Committee to utilize Twitter Spaces and other platforms to present and discuss budget ideas with the community.
Version Control	- Jack Briggs discussed the importance of version control for tracking changes in the budget proposals and demonstrating progress.	- Implement a version control system for the budget documents.
Interim Chair	- Terence McCutcheon initiated the process of selecting an interim chair for the committee.	- Committee members to vote for an interim chair.
Meeting Schedule	- Jack Briggs proposed clarifying the meeting schedule and potentially merging the marketing working group with the committee.	- Discuss and finalize the meeting schedule and format.